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Buying a Franchise Equals Starting a New Business

Entering Startup

Entering Startup

Buying a franchise is not buying an established business. The fact is this: buying a franchise is ‘renting’ a proven system and established brand image – You can never, ever own the system and brand name (unless you own the franchise company.)

Apart from the system and branding, the new franchise unit itself is, in fact, a business startup.

Surprisingly, many franchisee candidates believe that buying a franchise is buying an established business that guarantees them a certain amount of income and a certain Return-on-Investment (ROI.)

First of all, nobody can guarantee you any results. Financial claims are based on averages, projections and/or estimates from past performance.…

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