Posts Tagged ‘franchise opportunity’

Frozen yogurt – or popularly dubbed as froyo – are gaining in popularity today. One issue: Is froyo franchise just a fad or a legitimate franchise opportunity?

frozen yogurt

I never ate frozen yogurt in the past decade as much as I did in the past 3 months. To be honest with you, froyo – a popular term abbreviation of frozen yogurt – is kind of addictive to me.

However, I can’t help the feeling that froyo won’t last long as a popular, healthy version of ice cream. And today is not the first time that froyo-craze hit people worldwide.

According to Forbes, the last frozen yogurt craze is…

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home-based franchise operations

Many people don’t realise that not all home-based franchises are enabling you to do most of your work from home. Some do allow your home to be the ‘headquarters’, where business operations are done mostly outside the comfort of your home.

Let us get this straight – Home-based franchises are those franchises that allow you to, well, use your home as the franchise ‘base’ or ‘headquarters’. Although, in general, home-based franchises describe those that allow franchisee to stay at home and (mostly) work from home, some home-based franchises are mobile franchises – Those that don’t require a premise to run the business (the franchises utilise cars,…

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KFC, New Plymouth, New Zealand

The trivial part in spotting the right franchise opportunity is looking for proofs on all of the franchisor’s claims, regarding franchise operations – the staffing, office/store management, and design/display, to name a few.

There are many ways to do so, but I personally like to visit the franchisor’s own units, to observe and take note the pluses and minuses I found. Visiting franchisees’ store or office is also a good, similar, idea – However, in order to find proofs to what was pitched in the franchise marketing materials (and the UFOC), the franchisor’s own unit is a great starting point.

You might asked,…

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Money trap

It seems that, to some people, the biggest downside of franchise opportunities are the franchise fees and royalties.

Those two are the reason why some people ‘despise’ franchising and look to non-franchise business opportunities. Their main reason is that the fees and royalties are stripping off a large part of the business’ profit; in other words, franchise fees and royalties are expensive.

Non-franchise business opportunities (BOs) are smart – They see a market to tap into, and they use “No franchise fees, no royalties” to pitch to potential investors.

Although BOs have their rights to use whatever marketing methods they feel the most effective, but I suggest you…

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