Visiting franchise expos, I generally pitched with the following, “We have expanded well from X to Y franchise units in 3 years into franchising.” While expansion, for me, is one of the key indicators of the franchises’ potential, it is often misleading franchisee candidates into thinking that rapid expansion means strong franchise company with great…

Franchising is more appealing to entrepreneurs than ever – Many thanks to the recession. People are ‘forced’ to take entrepreneurship route due to downsizing and troubled personal finance. As people need a hand in guiding them in the new frontier, franchising comes to the rescue, offering proven system, strong brand name and support/help along the…

Will branding by a franchise company help an independent business reach new heights? Could be, provided you partner with the right franchise company. What is this all about? Basically, the idea is for your existing business to be transformed with franchising concepts – Management restructuring, business process and system refining, and re-branding. Your business premise…

I have just read an article from The New York Times that covers the questions you should ask to yourself and a franchisor before deciding on buying the franchise of your dream. The article opens up some facts that, to tell you the truth, somewhat against franchising, in a sense that you should take great(er)…